It’s been 12 years since the release of the first parody video by the Peterson Farm Bros of Kansas. Since then, the trio has gained hundreds of thousands of followers on social media for their farm-inspired parodies and experienced many life changes. Greg Peterson, the eldest of the three brothers,…
Two new wheat varieties have been released from the Kansas State University wheat breeding program and are being licensed by Kansas Wheat Alliance seed associates for farmers to plant this fall. Hard red winter (HRW) wheat KS Bill Snyder, named after the legendary football coach, will be available in limited…
March 18-22 is Ag Literacy Week and the Telling the Story Project team members are helping you spread the word. A toolkit has been created to help share these stories and can be found here: https://tellingthestoryproject.org/social-media/. It contains social media posts linking to personal stories told by farmers, agricultural workers, family…
Selling day March goes off the board Wetter US weather Wetter South American weather Did beans just give up? China cancellations Higher cattle weights
Walmart recently announced another investment in a new food processing facility. A new milk processing facility in Texas will open in 2026. Walmart said the facility will support nearly 400 jobs in the community and allow the company to meet growing demand from customers. The facility will process and bottle…
February was Lamb Lovers month, and the 2024 ad campaign, “Show Us Your Chops,” reached over 125,000 culinary enthusiasts across three targeted demographics. The campaign helped drive more than 10,000 unique visitors to the American Lamb Board consumer website. Once on the site, visitors learned more about American Lamb, had…
What's the best way to thaw beef to maintain its quality? Some new research suggests the method doesn't matter. Thawing does not seem to have an impact on the quality of beef by the time it hits the consumer’s table, according to a study by a Kansas State University graduate…
TAMPA, FL– With the deluge of information about products in the biologicals market, farmers may feel bombarded with marketing messages rather than getting real and insightful perspectives. Mosaic Biosciences™ is committed to bringing science and transparency to the biologicals market, evident through their new Frontier Fields initiative. Frontier Fields will…
SAN FRANCISCO, March 14, 2024 /PRNewswire/ -- Bayer today announced the pilot of an expert GenAI system to benefit farmers and up-level agronomists in their daily work. The company has been using proprietary agronomic data to train a large language model (LLM) with years of internal data, insights from thousands of trials…
Not every wheat farmer can see and handle the flour made from their harvest, let alone taste a loaf of bread made from that wheat. But that was exactly the experience of one participant in the 2024 Kansas Wheat Leadership Program recently conducted by Kansas Wheat. Neil Bekemeyer, a wheat…