Tag Archives: NPPC

The National Pork Producers Council Tuesday called Impossible Foods’ naming convention for its plant-based products designed to mimic real pork a brazen violation of labeling law.

Citing law that prohibits the use of words that redefine pork as consumers have known it for centuries, Dr. Dan Kovich, director of science and technology for the National Pork Producers Council, says, “What’s impossible is to make pork from plants.” NPPC supports consumer choice and competitive markets on a level playing field.

Accordingly, plant-based and cell-cultured products designed to mimic real meat must face the same stringent regulatory requirements as livestock agriculture, including truthful labeling standards, according to NPPC. Kovich calls the efforts by Impossible Foods, “a brazen attempt to circumvent decades of food labeling law and centuries of precedence.” NPPC maintains “plant-based alternative protein products cannot be called pork, and cultured products cannot be called pork without qualification making it clear how they were made.”

WASHINGTON, D.C., Jan. 7, 2020 – Today, the U.S. Senate Finance Committee approved the U.S.-Mexico-Canada (USMCA) trade agreement, which once implemented will provide much-needed certainty to U.S. pork producers.

“We thank Senate Finance Committee Chairman Chuck Grassley (R-Iowa) for making USMCA passage a top priority and we thank those members of the committee who support this important trade deal,” said National Pork Producers Council President David Herring, a hog farmer from Lillington, N.C. “USMCA will allow the U.S. pork industry to maintain long-term, zero-duty market access to two of our largest export markets.

“We now urge Senate Majority Leader Mitch McConnell (R-Ky.) to schedule a vote on the floor as soon as possible,” added Herring.

In 2018, Canada and Mexico took over 40 percent of the pork that was exported from the United States and a similar percentage is expected in 2019. U.S. pork exports to Canada and Mexico support 16,000 U.S. jobs.